annual HEART brunch
The annual HEART Brunch is our signature event that raises funds to support the children and families served by the Violence Intervention Program. Taking place at a private estate in Los Angeles, the Brunch is one of L.A.'s most anticipated and elevated social events, coveted by guests year after year for it's relaxed setting, captivating community message, and one-day-only special Stella McCartney Pop Up Shop, where guests can shop away, knowing that a percentage of sales benefit HEART. The event attracts an exclusive guest list that includes some of Southern California's most charitable and powerful women who share a passion for community, philanthropy and fashion.
The 2018 Brunch marked our 7th year in partnership with Stella McCartney. Through this event and with our direct support, Stella McCartney has grossed over $1 million in sales and has established this model as her formula for her community/retail partnerships internationally.